Thank you for your interest in Solo Brands, Inc. (Solo Brands, Company, we, our, or us).  We hope you find our website and our other services (collectively, the “Services”) helpful and useful. We have adopted this privacy policy (“Privacy Policy”) to help our visitors (“you” or “your”) understand what information we collect, store, share, and use, how, and why we do so, and what your rights are regarding that information.  This Privacy Policy applies to everybody who interacts with us online through our website www.solobrands.com. If you have any questions about this Privacy Policy or how we handle your information, please e-mail us at legal@solostove.com.

Please note that this Privacy Policy does not apply to third-party websites, including social media sites that we do not own or control, or the websites operated by our subsidiaries (solostove.com, orukayak.com, islesurfandsup.com, and chubbiesshorts.com), even if you access them through our Services. The information that is collected by other websites and your rights may vary depending upon the site and your interactions with each.  Please consult the individual Privacy Policies for each of the websites with which you interact for more specific information. 

INFORMATION WE COLLECT AND WHY

We always seek to improve our Services to you, and that requires that we collect, store, share, and use information about you and your usage preferences. As we do so, we are absolutely committed to protecting your privacy and the security of your personal information. 

Personal Information we may collect from you includes:

• Analytics. We use (via third parties) automatic data collection technologies to collect certain information about you, your equipment, browsing actions or patterns. This information may include your Internet protocol (IP) address, location data, cookie identifier, browser type, Internet Service Provider (ISP), referring/exit pages, the files viewed on our website, operating system, date/time stamp, and/or clickstream data. We use this data to analyze trends in the aggregate and to tailor our website to make a better customer experience.

• Information You Provide Us. We collect personal information that you provide to us when you communicate with us via email, call our customer service department or other agents, participate in a survey, or submit your contact information (name, email, phone number). By providing your contact information to us, you consent to receive communications, including recurring automated promotional and marketing messages, from us and our subsidiary brands.

We collect personal information from you in the variety of ways listed above for the following lawful reasons:

• Operate this website, including tailored content to you based upon your interests;

• Analyze functionality of this website;

• Analyze and provide information, marketing, or advertising;

• Communicate with you via email or SMS (based upon your explicit written consent) for informational, operational, or marketing purposes from our brands and other services to you.

REASONS FOR DISCLOSING YOUR INFORMATION

We do not sell your personal information. We may disclose your personal information in the following situations:

•  At your instruction. If you request us to make your information available to a third party, and such request furthers the purposes of our Services, we will do so.

• Vendors and Service Providers. In certain cases, we use the services of third-party vendors and service providers to assist us in providing the Services. We may share your personal information with such vendors and service providers solely for that purpose such as: sending communications, limiting communications, conducting surveys, security reasons, or developing and improving our Services, including this website. These third parties are required to maintain the confidentiality of this information and are prohibited from retaining, sharing, storing or using this information for any other purposes.

• Business Transitions. If we go through a business transition, such as a merger, acquisition, liquidation or sale of all or a portion of our assets, the information we have about you will, in most instances, be part of the assets transferred. We reserve the right to transfer that information in connection with such transactions without notice to you. We will not be required to obtain your consent for such a transfer.

• Affiliates. We may share your information with our operating company, subsidiaries, affiliates, or sister companies as part of our marketing or advertising strategy.

• Legal grounds. We may disclose your information if required to do so by law or in the good faith belief that such action is necessary to conform to applicable law, comply with a judicial proceeding, court order or legal process served on us, protect and defend our rights or property, or investigate, prevent or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, or violations of our terms of service.

If our processing of your personal information is based on your consent, you may withdraw your consent at any time, and we will cease collecting your personal information. However, in some cases, this may result in your inability to receive partial or full access to the Services, and your withdrawal of consent does not limit our ability to use the personal information that has been aggregated and anonymized for use by us in connection with our legitimate business efforts in the future. In addition, your withdrawal of consent does not prevent us from retaining and processing personal information if we are required to do so by applicable law or to preserve legal claims. It also does not prevent us from processing personal information that has been gathered pursuant to a different lawful basis.

RETENTION AND SECURITY

We keep your information for the length of time needed to carry out the purposes outlined in this Privacy Policy. We are committed to keeping your information secure and confidential. We have taken measures to protect your information from improper use and unauthorized access. No matter how hard we try, no security measures are perfect or impenetrable. It is important to take personal measures in safeguarding your password and computer.

YOUR RIGHTS (For California Residents and All Residents of the US)

Access and deletion rights. You have the right to request that we disclose what personal information we have collected about you over the past 12 months, the sources, and purposes for collecting such information, and how that information has been used and/or shared. You also have the right to request that we correct or delete any information we have maintained about you. These rights can be exercised up to 2 times in a 12-month period. To exercise these rights please send an email to legal@solostove.com or call our toll-free hotline 888-723-7020. Please ensure the request provides sufficient information for us to verify you are the person about whom we collected personal information.

Request correction. You have the right to request that we correct any personal information that is incomplete or inaccurate.

Opt-out. If at any time you decide that you no longer want us to send you information or share your information with our subsidiaries for their direct marketing purposes, please contact us at legal@solostove.com or at our address below.

Do Not Track. Do Not Track is a privacy preference that users can set in their web browsers.  When a user turns on the Do Not Track signal, the browser sends a message to websites requesting them not to track the user.  At this time, we do not respond to Do Not Track browser settings or signals.  For information about Do Not Track, please visit: www.allaboutdnt.org.

Minor Content Removal. If you are under 18 and a registered user of our services, you may ask us to remove content or information that you have posted to these services by contacting us.  Please note that your request does not ensure complete or comprehensive removal of the content or information, as, for example, some of your content may have been reposted by another user

Do Not Sell My Personal Information.While we do not monetize your information and do not “sell” your personal information in the traditional sense, certain state privacy laws define the term “sale” broadly to include any transfer of personal information for valuable consideration – such as advertising or other services.If you wish to opt out of these uses, please use the link contained in the e-commerce websites of our brands.

EU RESIDENTS

The General Data Protection Regulation made effective in Europe on May 25, 2018 (“GDPR”) relates to companies that process personal data for their own use (“controllers”) and companies that process personal data on behalf of others (“processors”). We act as a controller of information provided directly to us and as a processor related to information provided to a third-party that is shared with us.

The GDPR requires that we clearly describe to data subjects the data we collect, how we use that data, and the legal basis for doing so. This Privacy Policy does that as discussed above. For instance, we process your information for lawful reasons where: (a) you have given consent; (b) processing is necessary for the performance of a request; (c) processing is necessary for compliance with a legal obligation; or (d) processing is necessary for the purposes of the legitimate interests pursued by us or a third party and your interests and fundamental rights and freedoms do not override those interests. If you have any questions for us regarding our data collection, you will write us at legal@solostove.com.

The GDPR also requires us to take appropriate technical and organizational measures to protect the security of data relating to residents of Europe. Your information is stored on private servers belonging to us and/or third parties. We make commercially reasonable efforts to ensure the privacy and security of the data of our European visitors and customers.

As a resident of Europe, you have the right to access, correct, erase, restrict, and object to our processing of your personal data under certain conditions. You also have the right to request that we do not transfer the data that we have collected to another organization. If you wish to exercise any of these rights, please contact us at legal@solostove.com. If requested to remove personal information, we will respond within a reasonable timeframe.

You also have the right to lodge a complaint with the European Economic Area supervisory authority.

CONTACTING US

If you have questions regarding our Privacy Policy, its implementation, and/or our general practices, please contact us at legal@solostove.com, or send your comments to:

Solo Brands, Inc.

Privacy Questions – Legal Counsel

1070 S. Kimball Ave., Suite 121

Southlake TX 76092

CHANGES TO THIS STATEMENT

We reserve the right to make changes to this Privacy Policy. Any changes will be posted to this page. We encourage you to check it regularly. By accessing or using any of the Services or by otherwise interacting with us online, you consent to our use of your personal information as described in this Privacy Policy. Your continued use of our website following any changes to this Privacy Policy constitutes your agreement to such changes.